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Who We Are: A Company Rooted in Values:

Clean Ingredients
In health conscious America, we recognize that having clean
ingredients is simply table stakes for creating a successful brand.
We try to keep our products as close to nature as possible so that
they exist harmoniously with our bodies and the planet. Nothing that
we wouldn’t use on ourselves or our families goes into our products.

Affordable Pricing
We believe in affordable pricing. Nobody should have to
compromise their or their family’s health because the cost for
quality ingredients is too high. That’s why we’re 100% self-sustained,
with everything from design, to manufacturing, to distribution done
in-house by our own team. It’s a lot of work, but it means that we can
charge our customers less for a better product.

Homegrown Stories
We believe in the power of a homegrown story. Each of our brands
have a unique way of coming about, from a 75-year-old retired
school teacher who decided on a whim to become a beekeeper, to a
young father of newborn twins who concocted his own diaper cream
for their especially sensitive skin. We have an emotional connection
to each of our brands because the reason they were created
matters, and it’s important to us that our customers feel that too.

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